eprintid: 31991
rev_number: 17
eprint_status: archive
userid: 6728
dir: disk0/00/03/19/91
datestamp: 2023-03-23 10:50:21
lastmod: 2023-04-05 10:27:43
status_changed: 2023-03-23 10:50:21
type: bookPart
metadata_visibility: show
creators_name: Landert, Daniela
title: Participation as user involvement
subjects: ddc-400
subjects: ddc-420
divisions: i-90200
keywords: Social media, interaction, interactivity, language of immediacy, public/private
abstract: The aim of this chapter is to explore the potential of social media for user participation from different perspectives. This includes technical factors that determine how much participation is possible on a given platform as well as the degree and forms of participation that can actually be observed. The chapter also addresses the relation between user involvement that results from interaction and other involvement strategies that can be found on social media, such as the presence of personal content and language of immediacy. It concludes with a case study that illustrates how different involvement strategies are combined in political communication on a social networking site.
date: 2017
publisher: De Gruyter Mouton
id_scheme: DOI
id_number: 10.11588/heidok.00031991
official_url: https://doi.org/10.1515/9783110431070-002
ppn_swb: 1841487171
own_urn: urn:nbn:de:bsz:16-heidok-319912
language: eng
bibsort: LANDERTDANPARTICIPAT2017
full_text_status: public
series: Handbooks of Pragmatics
volume: 11
place_of_pub: Berlin ; Boston
pagerange: 31-60
isbn: 978-3-11-043969-4 (Druck-Ausg.); 978-3-11-043107-0 (Online-Ausg.)
book_title: Pragmatics of Social Media
edition: Zweitveröffentlichung
editors_name: Hoffmann, Christian R.
editors_name: Bublitz, Wolfram
citation:   Landert, Daniela  (2017) Participation as user involvement.  [Book Section]     
document_url: https://archiv.ub.uni-heidelberg.de/volltextserver/31991/7/10.1515_9783110431070-002.pdf