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Effect of Figurative Language on Opinion Formation and Decision-Making in the Case of Surrogacy

Mohnke, Margaux Marisa

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Abstract

In my dissertation, I studied whether different metaphorical expressions for surrogacy can operate as frames and thereby influence people´s opinion and decision-making on the subject of surrogacy. My literature review will demonstrate that metaphors can be used as frames to influence the opinion of people about several topics. The results of one study I conducted suggest that metaphorical words for surrogacy can influence people's opinion about surrogacy. The results of another study I conducted suggest that metaphorical words for surrogacy can influence people´s decision-making in a fictional lawsuit in a case about surrogacy. Therefore, my dissertation will show that different metaphorical expressions make a difference on how the topic of surrogacy is perceived.

Document type: Dissertation
Supervisor: Christmann, Prof. Dr. Ursula
Place of Publication: Heidelberg
Date of thesis defense: 21 April 2023
Date Deposited: 13 Jun 2023 11:04
Date: 2023
Faculties / Institutes: The Faculty of Behavioural and Cultural Studies > Institute of Psychology
DDC-classification: 150 Psychology
Controlled Keywords: Metapher, Ersatzmutterschaft, Meinungsbildung
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