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Brands of Zen: Kitō jiin in Contemporary Japanese Sōtō Zen Buddhism

Graf, Tim

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Abstract

This dissertation examines contemporary Japanese prayer monasteries (kitō jiin) as sites of religious branding and priestly training. It also explores ways Sōtō Zen prayer monasteries shed light on the broader topic of interplay between training and branding in the making of this-worldly benefits (genze riyaku).

Item Type: Dissertation
Supervisor: Prohl, Prof. Dr. Inken
Date of thesis defense: 2 November 2017
Date Deposited: 11 Jan 2018 08:43
Date: 2017
Faculties / Institutes: Philosophische Fakultät > Institut für Religionswissenschaft
Subjects: 200 Religion
290 Other and comparative religions
950 General history of Asia Far East
Controlled Keywords: Zen-Buddhismus, Priesterbildung, Marketing
Uncontrolled Keywords: prayer; genze riyaku; this-worldly benefits; Japan; Buddhism; disaster; spiritual care; material religion
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